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Aesthetics Combined with Functionality

In addition to an optimal protection factor confectionary products in particular must convince and attract through packaging design. Aesthetics increase impulse purchases and brand loyalty by addressing the various senses.

The choice of materials and finishing techniques take on a special role in order to meet the high demands in design form, odour and taste neutrality (migration challenges) as well as product protection. All of our packaging options meet the Food Safety Standards and are therefore ideally suited for direct contact with confectionery thanks to the excellent properties of plastic.

One example of confectionery packaging is thermoformed plastic inlays for chocolates and biscuits in an array of solid and metallic colours with either a smooth or structured surface. Another popular offering is our sophisticated clear packaging of seasonal chocolate figures or confectionary promotional products. It is no wonder that the leading European confectionary producers trust and depend on Stäger’s expertise.

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